About Dace & Dace
Dace & Dace, Inc. is a Manufacturers’ Representative firm that specializes in supplying custom “made-to-print” components, assemblies, and assembly equipment to the OEM market. With sales offices servicing Texas, Oklahoma, Mexico, Louisiana, and New Mexico Dace & Dace sales people are ready and willing to work with their customers from the inception of a project until the component or assembly is in production.
Sales Territory
The Dace & Dace sales territory consists of nine states and Mexico. We cover from a line just north of Nashville, Tennessee west to Albuquerque, New Mexico and all the area south of that line down to Mexico City. That encompasses MANA territories 20, 21, M1, part of M2, and part of 23.
Professional Sales Team
Our professional sales team has over 100 years cumulative selling experience in our territory. The individual profiles are listed below.
JAY DACE, CPA
President and CFO of Dace & Dace. Jay joined Dace & Dace in 2003, Jay brings extensive knowledge of finances and business to Dace’s infrastructure. He received his BBA in accounting and finance from Texas Christian University followed soon by his CPA licensing.
BETTY WISDOM
supervises the Inside Sales and Customer Service department of the company and is directly responsible for inside sales and service in Dace & Dace territories. She joined Dace & Dace in 2000 and spearheaded the inside sales program in April 2001.
ROBERT “ROB” ROGERS
The Sales Manager for the agency, bringing 30 years of experience in industrial sales as a manufacturers’ rep and distributor salesman, Rob received a BS in Business Administration from Indiana University.
SPENCER DACE
began his training in 1990 working inside sales and customer service. Being bilungual, his present territory consists of Corpus Christi, south to Mexico City. Spencer received his BA in Spanish and Latin American Studies from Stephen F. Austin University.
THOMAS SEIDEL
Based in Houston, Thomas’ territory spans the central part of Texas through southern Louisiana. Having owned a manufacturing facility for several years, his experience in engineering and R&D is an asset to Dace & Dace. Thomas received his BS in Business Administration from the University of Texas at Arlington.
RANDY CHUMLEY
A native of Oklahoma, Randy is based out of the Tulsa area and services accounts in Oklahoma and Arkansas. Randy brings 22 years of sales experience in the industrial, MRO, and power transmission industries.
MARCO CRUZ
Based in El Paso, Marco holds a BS in Electrical Engineering from the University of Texas at El Paso. With over 20 years in manufacturing, quality control, and technical sales. Marco’s experiences lend itself to resolve engineering and procurement related issues. Fluent in both English and Spanish covering West Texas, Cd. Juarez, Chihuahua, Guadalajara and Central America.
NOREEN JANICK
is an Inside Sales Representative and has background experience in Customer Service. She has contact and dialogue with customers, outside sales reps, principals, and more.
LIONEL DACE
Founder of Dace & Dace, Inc. He now serves as a consultant and advisor to the Dace sales people and managers. He has an extensive background in manufacturing and marketing and acquired his Bachelor’s degree at Beloit College in Wisconsin.
Office Manager
SARAH JONES
has been with Dace & Dace since 1996 as the Office Manager. In addition to handling communications between agency personnel, principals and customers, Sarah supervises the entry of orders and invoices.
Trade Show Participation
- Design 2 Part Show (Dallas/Ft. Worth)
- Design 2 Part Show (Houston)
- 2011 NAFTA Institute/Supplier Meet the Buyer
MANA
Dace & Dace is a member of the Manufacturers’ Agents National Association.
Company Timeline
Dace & Dace has a long history of providing superior service to all of our customers.
Click here to see a timeline of events.
